Jumat, 08 Desember 2017

Get Free Ebook Zombie: A NovelBy Joyce Carol Oates

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Zombie: A NovelBy Joyce Carol Oates

Zombie is a classic novel of dark obsession from the extraordinary Joyce Carol Oates. A brilliant, unflinching journey into the mind of a serial killer, Zombie views the world through the eyes of Quentin P., newly paroled sex offender, as he chillingly evolves from rapist to mass murderer. Joyce Carol Oates—the prolific author of so many extraordinary bestsellers, including The Gravediggers Daughter, Blonde, and The Falls—demonstrates why she ranks among America’s most respected and accomplished literary artists with this provocative, breathtaking, and disturbing masterwork.

  • Sales Rank: #80161 in Books
  • Brand: Oates, Joyce Carol
  • Published on: 2009-09-15
  • Released on: 2009-09-15
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.00" h x .43" w x 5.31" l,
  • Binding: Paperback
  • 192 pages

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Rabu, 15 November 2017

Download Change Your Handwriting, Change Your Life - 30 Day Workbook Journal for KidsBy Bart A. Baggett

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The Handwriting Journal That Changes Lives This is one of the most powerful tools ever created to assist children in building a powerful personality based on a good self-esteem and a strong character. Plus, the child will improve his handwriting in the process. This workbook is a culmination of years of research in the filed of scientific handwriting analysis, neuro-linguistic programming, and grapho-therapy. This journals serves the purpose of improving a child's penmanship and conditioning him or her for more success at the same time through neuro-conditioning using the fingers (handwriting). This workbook is designed to be used by a student who is under the supervision of a parent or teacher who has already understand grapho-therapy, at the basic level. This is a journal, not a book about the concepts of grapho-therapy. User's recommend the Handwriting Analysis 101, 201, 301 course for getting a foundation of which personality traits are the most useful for each child. In the most basic language, Grapho-Therapy means changing your handwriting to change your life. It is the process of improving your personality by making conscious changes to your letter formations in your handwriting. Many parents work with the adults workbook while their child works in the children's workbook. Everyone can gain from a better self-esteem and reduced fears. Based on neuroscience, handwriting can alter the specific neuro-pathway inside your brain, which correlates to a specific thought or emotion. Graphology principals hold the key to which stroke effects which emotion. This journals makes it easy, fun, and quick to wire these long lasting changes into the student.

  • Sales Rank: #2842960 in Books
  • Published on: 2010
  • Binding: Perfect Paperback
  • 64 pages
Features
  • Overview of key grapho-therapy changes.
  • 30 days worth of journal pages.
  • Access to introductory audio mp3 file online.

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Selasa, 14 November 2017

Get Free Ebook Reliability Statistics(H0601)By Robert A. Dovich

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Book by Dovich, Robert A.

  • Sales Rank: #1643451 in Books
  • Brand: Brand: Amer Society for Quality
  • Published on: 1990-06
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.25" h x 7.25" w x .25" l, .55 pounds
  • Binding: Paperback
  • 93 pages
Features
  • Used Book in Good Condition

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Senin, 06 November 2017

PDF Ebook The Art of Moana

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The Art of Moana

Review

"The Art of Moana offers an incredible breakdown on the creative process for the major characters and locations viewers have fallen in love with. Readers will enjoy character sketches showing the evolution of Moana herself, as well as variations on her necklace - which is key to the story... No matter which character or location is your fave, you'll find an unparalleled behind-the-scenes look at its development in this book."-Fangirlish"This movie is simply beautiful and the book is a perfect companion to the film."-MediaMikes"This book from Jessica Julius and Maggie Malone...takes you behind the scenes of the film's production by focusing on the lavish visual creativity of the production."-The Den of Geek"Adults will enjoy 'The Art of Moana,' a coffee-table book filled with sketches and artwork, along with tips about the characters, the making of the film, and the history...The book is colorful as well as informative. It's definitely something fans of animation and especially fans of this film will want to have. This is filled with amazing pictures to embrace the beauty of the location and the cuteness of all the characters."--Daily Herald"If you enjoyed the film and you want to dig into some of the culture behind it and what went into creating the movie, this book is a great way to do that."-GeekDad

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About the Author

Maggie Malone is head of creative affairs at Walt Disney Animation Studios. She lives in Los Angeles.Jessica Julius is senior creative executive at Walt Disney Animation Studios. She is the author of The Art of Zootopia, as well as several children's books. She lives in Los Angeles.John Lasseter is a two-time Academy Award®–winning director, chief creative officer at Walt Disney and Pixar Animation Studios, and principal creative officer at Walt Disney Imagineering.John Musker, director of Moana, began at Walt Disney Animation Studios in 1977 and collaborated with Ron Clements on several award-winning, acclaimed features, including The Little Mermaid, Aladdin, and The Princess and the Frog.Ron Clements, director of Moana, started his career at Walt Disney Animation Studios as an apprentice for Disney legend Frank Thomas and went on to work on classics The Little Mermaid, Aladdin, and The Princess and the Frog.

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Product details

Series: Art of

Hardcover: 160 pages

Publisher: Chronicle Books (November 15, 2016)

Language: English

ISBN-10: 1452155364

ISBN-13: 978-1452155364

Product Dimensions:

11.3 x 0.8 x 9.4 inches

Shipping Weight: 2.6 pounds (View shipping rates and policies)

Average Customer Review:

4.9 out of 5 stars

90 customer reviews

Amazon Best Sellers Rank:

#104,808 in Books (See Top 100 in Books)

I haven't been this excited for a Disney animated musical film since... The Lion King?— MOANA —Moana is the newest Disney "princess" for our times. She's strong-willed, independent, and trying to save her island. Now, I admit, I'm a little bias with this film. I'm from Hawai'i and by association, Polynesia. This movie is based on Polynesian culture and myths, and Disney has created a completely new world, but grounded to the real one. I think they did a bang up job creating new mythology appropriate for kids and adults.— THE BOOK —This is my first (of many) Disney Art Of books. This is a gorgeous hardcover filled with lots of conceptual designs of characters, props, and locations. You'll see multiple character designs for major characters, ideas that could've been. There are things like Moana's necklace or Maui's magic hook which had many different iterations. From most of the options, I think it must have been tough to choose from for the creatives involved.The content is well-organized; everything is laid out cleanly and evenly without being too overwhelming or too underwhelming. The sketches and artwork are colorful and very detailed [see photos]. The typography is top notch; there isn't much "artsy" white space. There are hardly any screenshots of the movie in here (don't you get annoyed at the books that reiterate things you've seen?). A majority of what's in here hasn't been seen before so it's like discovering a whole new world of Moana.— SUMMARY —This is a beautiful Art Of book to look at or to find inspiration in and would make a great addition to your home library. Recommended.

Beautiful, magical full, full, full of sketches, many of them character development . One of the best recent Disney art books. For more animation books pics enter in my amazon account ;)

 The artworks in this book are so beautiful. I know the place featured in Moana is fictitious but it still feels like a place I really want to visit. Looking at the art transports my mind to another world. The paintings of the mountains, seas, environment and light are wonderful.Note that there are spoilers in this book. So it's probably better to only go through the book after watching the film.In addition to the environment art, there are lots of character designs. Directors Ron Clements and John Musker were inspired by the beauty of the Pacific islands, and the culture of their people. All the designs in the book are inspired by culture and that's what makes this book awesome, because it there's so much depth. You can read about how the designers research on the landscape and flora, and get inspiration from the design language of these people. Designs for the clothing, props, setting and even the tattoos on the bodies of the characters are all spot on, and all give life to these characters. There are short text on the designs too.All 160 pages in this hardcover are filled with beautiful artworks.Highly recommended.If this book is selling at full retail price without discount, I recommend checking out Book Depository to compare prices. You might find it cheaper there.(See more pictures of the book on my blog. Just visit my Amazon profile for the link.)

Moana is now my favorite Disney movie, by far. I fell in love with the water animation (and the music, and Maui, etc, etc) immediately and I was thrilled to find this book to give my daughter who loves to draw video game characters. I read the book from cover to cover and enjoyed it. If you are looking for photos from the movie, you might be disappointed here. This book is more about the process that occurred before the movie was made with lots and lots of pictures of the concept art drawings that were made ibefore the final art was chosen. It was interesting to see these and in almost all cases to feel that the had chosen the best one in the end.There was also information about how a team visited Fiji, Bora Bora, Tahiti, and Samoa and met with elders and learned about wayfinding, boatbuilding, village life, etc. I enjoyed this and also the information about technical animation/computing challenges that had to be solved in order to make it as beautiful as it was. Don't worry - they didn't go into much technical detail.It's a beautiful book and it's inspiring and interesting to see a little bit about how the movie was made. They have similar books about the art of other Disney movies, like Tangled, but I think Moana is the most interesting because of the cultural authenticity and the exceptionally gorgeous nature art.

I love Moana, this is my first art book and I was specting they put at least some drawings of the concepts of any character of the movie and more of Moana and Maui. So I give 3 stars because its a beautifull art book but brings few drawings of the more relevant characters, like Tanamatoa its not in this book, also Moana concepts area only 1 or 2 pages same as Maui, I saw this more like a Illustrated book of the process they follow to get the concepst done. A good book but could be better...

Love this book! It's got something for everyone. We took the grandkids to see the movie, which was really perfect for all ages, and this book is a good companion. The kids love looking at it and learning about how the artwork was created. I have studied mythology and folk tales and find it is a good resource for South Pacific folklore.

Beautiful book. Hard cover, beautiful pictures, well written pages... something you will cherish for a lifetime. Our 9 year old son loves it and he appreciates all the hard work that went into producing this book. Wouldn't rexomend for children under 8 unless they are mature enough to appreciate such a piece of art work.

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Rabu, 25 Oktober 2017

Ebook Free Vivir en la luz., libro de trabajoBy Shakti Gawain

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Vivir en la luz., libro de trabajoBy Shakti Gawain

Shakti nos muestra una nueva forma de vida, nos ensena a convertirnos en un canal por el que pueda fluir la fuerza creativa del universo. La clave es escuchar nuestra intuicion y seguirla incluso a riesgo de actuar en contra de los viejos patrones, expectativas y creencias. Asi lograremos la plenitud total y la transformacion del mundo que nos rodea.

  • Sales Rank: #5662792 in Books
  • Published on: 2001
  • Original language: Spanish
  • Number of items: 1
  • Binding: Paperback
  • 168 pages

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Selasa, 03 Oktober 2017

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  • Sales Rank: #2657130 in Books
  • Published on: 2010-09-20
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.45" h x .83" w x 7.13" l, 1.10 pounds
  • Binding: Paperback
  • 480 pages

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Sabtu, 23 September 2017

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Rabu, 20 September 2017

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  • Sales Rank: #7034191 in Books
  • Published on: 1994
  • Binding: Paperback

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Sabtu, 16 September 2017

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Computer Graphics: Principles and Practice (3rd Edition)

About the Author

John F. Hughes is a Professor of Computer Science at Brown University. His primary research is in computer graphics, particularly those aspects of graphics involving substantial mathematics.   Andries van Dam is the Thomas J. Watson, Jr. University Professor of Technology and Education, and Professor of Computer Science at Brown University. Andy’s research includes work on computer graphics, hypermedia systems, post-WIMP user interfaces, including immersive virtual reality and pen- and touch-computing, and educational software.   Morgan McGuire is an Associate Professor of Computer Science at Williams College. He's contributed as an industry consultant to products including the Marvel Ultimate Alliance and Titan Quest video game series, the E Ink display used in the Amazon Kindle, and NVIDIA GPUs.   David F. Sklar is a visualization engineer at Vizify.com, working on algorithms for presenting animated infographics on computing devices across a wide range of form factors.   James D. Foley is a professor and holds the Fleming Chair in the College of Computing at Georgia Institute of Technology. He has also held faculty positions at the University of North Carolina at Chapel Hill and The George Washington University, as well as management positions at Mitsubishi Electric Research.   Steven K. Feiner is a Professor of Computer Science at Columbia University, where he directs the Computer Graphics and User Interfaces Lab and co-directs the Columbia Vision and Graphics Center. His research addresses 3D user interfaces, augmented reality, wearable computing, and many topics at the intersection of human-computer interaction and computer graphics.   Kurt Akeley is Chief Technology Officer at Lytro, Inc. Kurt is a cofounder of Silicon Graphics (later SGI), where he led the development of a sequence of high-end graphics systems, including RealityEngine, and also led the design and standardization of the OpenGL graphics system.

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Product details

Hardcover: 1264 pages

Publisher: Addison-Wesley Professional; 3 edition (July 20, 2013)

Language: English

ISBN-10: 0321399528

ISBN-13: 978-0321399526

Product Dimensions:

8.2 x 1.8 x 10.1 inches

Shipping Weight: 5 pounds (View shipping rates and policies)

Average Customer Review:

3.3 out of 5 stars

17 customer reviews

Amazon Best Sellers Rank:

#392,958 in Books (See Top 100 in Books)

The second edition of this book is far better than the 3rd Edition. Besides the errata and the use of C#, it has many other glaring problems. I'm surprised Hughes, Van Dam and McGuire were involved with this edition. If you can find the 2nd Edition, buy that one, not this one.

I am somewhat disappointed for the horrible amount of Microsoft product placement in the book. It should cost much less considering all the ads.What a pity to have such excellent content mixed with ads. Dear authors, can you write an ads-free version of this book?

I'm a technical writer and published author who has spent the last couple of years working to get up to speed on the latest in computer hardware. One area that I've really struggled with has been 3D graphics, GPUs and related areas of technology. It's easy to find material explaining what a GPU is or the steps in a 3D graphics pipeline; almost impossible to find anything that will actually take you through the steps of understanding what these things are, why they matter, and how they are used.This is the only book/ebook/website/anything I've found that even comes close to hitting the mark. I've read around 40% of it so far, and even though it's oriented more towards those who will actually do computer graphics programming, the underpinnings are so well laid out that it has greatly enhanced my understanding even at the hardware level. I can only imagine it is all the more useful for those approaching it from the software angle, even if the exact APIs and frameworks used are a bit different.Furthermore, the writing is understandable. I personally orient my own writing towards ensuring the reader can comprehend what I'm saying, and I recognize the same focus here. The authors anticipate areas of confusion and address them ahead of time, and everything is cross-referenced in just the right places. Even the way the code snippets are laid out is clever, with a form of "nesting" used to emphasize the parts being discussed.The math does get a bit dense at times. And I think the book would benefit from some editing to cut down on the very long paragraphs, which make digesting the concepts a little more difficult than they would be otherwise. But these are minor issues.I also like the Kindle version being properly formatted like a real book so I don't have to use a magnifying glass on fuzzy tables and so forth.Overall, a very fine piece of content for anyone who wants to learn how computer graphics work.

The defacto reference for computer graphics. I used it in college 20 years ago and it's still just as relevant.

This book is a wasted opportunity. Each topic taken individually is described very well. The main problem is the order in which arguments are presented. The authors give suggestions on how to choose the chapters to read but I found their organization confused.

College text for several top notch universities. This version is greatly improved over earlier editions. Wish authors had chosen OpenGL API instead of WPF. OpenGL is available on most current desktop, and mobile platforms. This book is the must have book for someone desiring to get a firm grasp on graphics programming at all levels.

Computer Graphics is indeed a must for anyone being involved in the design and implementation of CG algorithm. This is undisputable.Anyway I was disappointed by the third edition, in big part for the quasi-disappearance of 2D topics. I will continue to recommend the 2nd edition, way better in my opinion, and still up-to-date on many subjects.

**** Updated as 8/1/2013 ****Hi,I know some people have the false expectancy that I will read the 1100 pages before reviewing the book. However, I'm basing the review based on what I have read up to know and what I have browse in the book.Note that if you have the second edition, this is a whole new book. Completely rewritten.Some important facts. This is not an OpenGL book. It does have a bit of opengl and bit of g3d. It does uses WPF to demonstrate 2D and 3D Concepts.The authors feel that is important to cover 2D before 3D (I do not agree)Have in mind that the authors are authority in their fields, so while I may not agree with all their choices, I do respect them.This book is better design as a textbook or reference book. I'm not sure if you are learning for the first time, it may be the best book to go by. Remember that the strength of previous edition (and this one) has never been the rendering software, but the concepts in the book. With this said, the way that concepts are explained in this edition differ greatly from second edition. Here, it will depend in taste. I find that this book feels more like a traditional textbook (3rd edition). It feels a bit more like Hearn, Baker and Carithers (with this book having their own issues).It is important that you browse the book before making a decision.If you are looking for OpenGL book, then read OpenGL Bible (for example)I like the book and I think is a great addition to the collection. I'm still taking by the fact that they don't use OpenGL. but oh, well... too bad...I will try to keep updating this review in a few weeks.

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Selasa, 12 September 2017

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  • Sales Rank: #169374 in eBooks
  • Published on: 2015-03-26
  • Released on: 2015-03-26
  • Format: Kindle eBook

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Kamis, 24 Agustus 2017

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'Today, designers design services, processes and organizations; craft skills no longer suffice. We need to discover, define and solve problems based upon evidence. We need to demonstrate the validity of our claims. We need a guide to design research that can educate students and be a reference for professionals. And here it is: a masterful book for 21st century designers.'
- Don Norman, Professor and Director of Design Lab, University of California San Diego, and former Vice President, Advanced Technologies, Apple

'Muratovski provides a structured approach to introducing students and researchers to design research and takes the reader through the research process from defining the research problem to the literature review on to data collection and analysis. With such practical and useful chapters, this book should prove to be essential reading in design schools across the world.'
- Tracy Bhamra, Professor of Sustainable Design and Pro Vice-Chancellor of Enterprise, Loughborough University

Design is everywhere: it influences how we live, what we wear, how we communicate, what we buy, and how we behave. In order for designers to design for the real world, defining strategies rather than just implementing them, they need to learn how to understand and solve complex, intricate and often unexpected problems. This book is a guide to this new creative process. With this book in hand, students of design will:

  • understand and apply the vocabulary and strategies of research methods
  • learn how to adapt themselves to unfamiliar situations
  • develop techniques for collaborating with non-designers
  • find and use facts from diverse sources in order to prove or disprove their ideas
  • make informed decisions in a systematic and insightful way
  • use research tools to find new and unexpected design solutions.

Research for Designers is an essential toolkit for a design education and a must-have for every design student who is getting ready to tackle their own research.

  • Sales Rank: #238842 in Books
  • Published on: 2016-01-05
  • Released on: 2015-12-24
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.13" h x .64" w x 7.32" l, .0 pounds
  • Binding: Paperback
  • 280 pages

Review
Today, designers design services, processes and organizations; craft skills no longer suffice. We need to discover, define and solve problems based upon evidence. We need to demonstrate the validity of our claims. We need Design Research, but as special kind of research, with methods appropriate to the applied, constructive nature of design. We need a book on research for designers that can educate students and be a reference for professionals. And here it is: Gjoko Muratovski's masterful book for 21st century designers. (Don Norman)

Today, designers design services, processes and organizations; craft skills no longer suffice. We need to discover, define and solve problems based upon evidence. We need to demonstrate the validity of our claims. We need Design Research, but as special kind of research, with methods appropriate to the applied, constructive nature of design. We need a book on research for designers that can educate students and be a reference for professionals. And here it is: Gjoko Muratovski's masterful book for 21st century designers. (David R. Butler)

The nature of my work, as a practising Industrial Designer for many years has made it unavoidable for me to consider large questions—design is no longer a thought system for creating a product but has become a method of contemplating existence. Today, as designers, we are exploring a new vision; a vision that seeks to apply creativity to challenges of our age, namely digital technology and information. The designer of today is involved with designing experiences, not just looks and appearances. New ideas will be meaningful only if we can coordinate physical, sensual and cultural forces. Gjoko Muratovski offers a structure to free the spirit of designers’ way of experimentation. Research for Designers gives the reader a pair of wings to transcend limitation and do original work. (Suresh Sethi)

‘Doing by design' will be advanced significantly by Gjoko Muratovski’s book Research for Designers. The book clearly explains how effective cross-disciplinary discovery and delivery of strategic solutions to complex problems needs to begin with targeted and credible research of the problem area, the ecosystem, the context, and the stakeholders involved. While the book provides a great overview for designers that are interested in learning about research methods and how to use them, the application of this book goes further. Research for Designers is also useful to strategists and decision-makers as it can expand their problem-solving toolkit to incorporate design research and practice in the pursuit of new, original and better outcomes. This is an excellent resource for both students and developing design practitioners. (Jane Treadwell)

Enlightened decisions. Breakthrough innovation. Insightful insights. Great outcomes begin with in-depth design research. Thankfully, Gjoko Muratovski has written the definitive compendium that not only covers ‘how’ to best conduct design research but ‘why’ it is such a vital ingredient to success. Although intended for design students, I believe Muratovski’s manual offers a far broader appeal. Strategists, business leaders, policy makers, anyone who wants to enhance and advance their research proficiency to achieve a better outcome should read this book. I know I’ll be sharing copies with my colleagues. (Maureen Thurston)

Design is a field with a relatively a short history. Design Research has even a shorter one. Regardless of that, since John Chris Jones’s Design Methods there have been quite a few books on design methods that follow changes in the fundamental nature, scale and complexity of design problems. However, the existing books in the field mainly deal with design methods and tools for different stages of the design process. It is hard to find a serious method book for design research, despite the rapid emergence of doctoral programs in design, design research journals and design research conferences. In this regard, Research for Designers is a welcome contribution to the world of design academia as it discusses methods for carrying out systematic design research. Furthermore, this book allows the reader to choose methods for design research according to different types of design problems and not only for the different stages of the design process. In this respect, Research for Designers will be useful not only to postgraduate students and academics engaged in serious design research, but also to practicing designers dealing with large-scale, complex and cross-disciplinary design problems.  (Kun-Pyo Lee)

Design’s importance in social, cultural and economic terms has never been greater. So it’s a surprise that the design research community has waited so long for an authoritative and comprehensive handbook on research methods which further our understanding and knowledge of the process of designing. Research for Designers fills this gap in the literature. There’s no doubt it will become a seminal reference for those seeking to undertake research in the field. (Seymour Roworth-Stokes)

Research for Designers explores design research based on a panorama of the evolution of design. It is a useful book for designers, educators and researchers. It is also a meaningful book, as it opens the window for enriching and improving the rationalities between design and a possible better world. While facing a new era of design activism, a new culture of knowledge creation should be involved as part of the agenda. Gjoko Muratovski’s work makes a concrete step forward. (Yongqi Lou)

Flexible production technology and new business models enable companies to make almost anything. The unintended consequences include consumers confused by too many choices and managers not knowing what to make. Design offers new ways for executives to understand and fulfil people’s needs and aspirations; however, the informality of design knowledge prevents design operating at the speed and scale that is needed. Research for Designers is a major contribution to giving structure to design knowledge. This book will help companies succeed by helping people have better lives. (Patrick Whitney)

Gjoko Muratovski’s Research for Designers provides a structured approach to introducing design students and new researchers to design research. Designers embarking on research have often found it to be challenging to find books that are able to provide them with the necessary advice and guidance for success. This book helps to overcome this challenge by taking the reader through the research process from defining the research problem through to the literature review on to data collection and analysis. With such practical and useful chapters this book should prove to be essential reading in design schools across the world. (Tracy Bhamra)

With Research for Designers, Gjoko Muratovski has put together a highly valuable resource for designers who want to better understand how to do design research. Designers, but also those who teach designers, will find these resources extraordinary useful. (Erik Stolterman)

A brilliantly written and wonderfully comprehensive book on the wide array of research methods available that can, ultimately, help us design a better world. As companies, organizations and even governments turn to designers to solve a wide range of problems, a more evidence-based approach to design will certainly be in design’s future. This book is an invaluable contribution to that effort. Appropriate for students and professional designers alike, Gjoko Muratovski’s Research for Designers should be required reading for anyone creating anything! (Dan Formosa)

In Research for Designers, Gjoko Muratovski provides a comprehensive and insightful guidance to designers on how to find answers to well articulated design related questions, in a methodical and systematic way. This is a much more complex undertaking than it might seem, given the increasing inter- and trans-disciplinarity of most design-related questions and the growing need for designers to master many highly varying research methods and methodologies.

Given that the design field have suffered a lack of well grounded literature on research methods and research methodology this book is a welcome contribution and fills a gap for everyone that aims to approach the field in a methodologically proper way. This book is an excellent contribution to the knowing of ‘how’ to do design research - a knowledge critical not only for researchers but for everyone operating in the design field.

For most practitioners, understanding how to do design research is about understanding the risks they run when they do not use these approaches in their daily work of solving problems. Many of these risks relate to the inability by others to repeat the process done by an individual designer. This is something that frequently limits the speed by which design firms can grow. Also, this limits the speed at which knowledge can be disseminated through the field and the speed at which new knowledge can be generated. As design becomes ever more important in business endeavours of all kinds, with all manner of artefacts created and put to use, the need for a highly professional and methodologically sound approach to design becomes increasingly critical. With Research for Designers, Gjoko Muratovski makes a long awaited contribution to the professionalization of the design field. (Göran Roos)

Organisations of all types need to navigate through an increasingly complex, fast moving world in order to survive and thrive. Research-led, design-based problem solving has the potential to help organisations understand complexity by asking the right questions that lead to finding effective strategies and solutions to complex problems. The need for conducting rigorous knowledge-based inquiry is a central theme of this very timely and relevant book by Gjoko Muratovski. Research for Designers is an extremely valuable 'how to' book that arms designers with practical knowledge on how to conduct and communicate research in order to create even greater value from the work that they currently do. (Swee Mak)

Research for Designers is a concise, pragmatic and well-written book. The smart use of graphics throughout the volume affords the reader clear comprehension of complex material. (Lily Diaz-Kommonen)

Research for Designers is a highly valuable book for anyone who engages with the design process, regardless of whether they are designers, engineers or business developers. This book introduces research with a strong practical focus and it lays down the foundations for developing an entire R&D process, even for large-scale, long-term projects - which makes it incredibly useful to both design and business leaders. (Kalevi Ekman)

As new hybrid industries that transcend disciplinary boundaries continue to emerge the need for a future design workforce, that is still not yet understood, is becoming increasingly evident. That is why we need a book like Research for Designers that explains designers how to navigate their way across disciplines, teaches them how to integrate research with practice, and empowers them to take on leadership roles in this new world.  (Anita Kocsis)

Designers aiming to change the world are always in pursuit of new approaches that can help them realize their potential, even if they are already strongly motivated creative people. This search is a driving force that leads them to become deeper thinkers, and this is also what drives them to learn new things. So far, they had to do with basic research in order to understand complex problems, namely looking within the field of design itself, while this book shows them how to find knowledge that lies outside the field. Research for Designers presents a wider understanding of design research concerning ‘Design Thinking’, ‘Cross-disciplinary Design Research’, and ‘Challenges of Cross-disciplinary Practice’. Wonderfully written, each well-structured chapter of the book encourages designers to develop their own knowledge from the ground up. Gjoko Muratovski gives the power of ‘Research Revolution’ to all potential design thinkers. Enterprising designers can certainly improve their competencies using the methods presented in the chapters of his book. (Yukari Nagai)

Gjoko Muratovski makes an excellent case for how Design Research can help move design practice and education to the next level. Society has a growing need for comprehensive Design Thinking and his book, Research for Designers, makes the subject easy to understand for novices and also serves as an excellent reference and inspiration for experts. (Søren Petersen)

Just as all institutions and disciplines must, from time to time, be revolutionized in order to survive and thrive, all revolutions must eventually be institutionalized and disciplined. In Research for Designers Gjoko Muratovski makes a contribution that will help institutionalize and expand the current design revolution. As the first textbook for conducting design-related research, this discipline-enhancing, accessible, step-by-step guide can help institutes of design everywhere fulfil the promise of this important, new and expanding field.

Muratovski’s clear, methodical coverage of the major approaches to research provides the succinct introduction and on-going practical resource that every undergraduate, graduate, or practicing designer might need to begin contributing, themselves, to the next stage of the field’s development. Armed with the lessons contained in this practical guide, they will not only make further contributions to the marketing bonanza and paradigm shift in corporate leadership already underway, they will help move design from problem finding to problem predicting and also, it seems, teach us much about what it means to be human in a world of ever accelerating technological change.

Follow the path outlined by this book and join the revolution - or be left behind! (Branden Thornhill-Miller)

Research for Designers works well to illuminate for Master's and Doctoral level students how and why important shifts in design are taking place around the world from 'product creation' to 'process creation' and from 'a field of practice ' to a 'field of thinking and research'. In course development and lecturing on design at universities such as Stanford, St. Petersburg Polytechnic, Borås, Aalto and Tongji, I have until now been searching for this kind of good new books. One down.  (Antti Ainamo)

About the Author

Dr Gjoko Muratovski has over twenty years of global, multidisciplinary design and branding experience. He holds a PhD in strategic design research with focus on branding and corporate communications. In addition to this, he is trained in a range of design fields such as graphic design, visual communications, industrial design, architectural design, interior design, and furniture design and manufacturing. His formal education and professional development spans across 11 countries. He is recipient of more than 25 scholarships, grants and awards, and has over 90 research publications. 


Dr Muratovski is the Editor-in-Chief of the Journal of Design, Business and Society and Associate Editor of She Ji: The Journal of Design, Economics and Innovation. He has authored numerous studies that examine the fields of design, architecture, fashion, advertising, branding and sustainability, and edited books such as Consumer Culture (2015), Global Fashion Brands (2014), and Design for Business Vol.1 - Vol.3 (2012-2015). As an international keynote speaker he has delivered talks at prestigious events such as the cultural programme of the G20 Leaders Summit (Australia), the annual conference of the European Academy of Design (France), and Design for a Billion (India). He was the founding Chairman of the international research conference Design for Business, which was part of the Melbourne International Design Week and was run in partnership with the State Government of Victoria (Australia). In 2015 he was named Fellow of the Designers Institute of New Zealand for his distinguished service to the New Zealand design community and the Institute, and in 2016 he was recognized as a High-End Foreign Expert by the Chinese government.

Over the years Dr Muratovski has been working with a broad range of corporate, governmental and not-for-profit organizations from around the world, including NASA Johnson Space Center, UNESCO World Cultural Heritage, World Health Organization, UN Association of Australia, Department of the Premier and Cabinet of South Australia, Auckland Council of New Zealand, Deloitte, Toyota, Yahoo!, Greenpeace, and many others. He is regularly retained as an advisor by various international design firms and advertising agencies on issues ranging from strategic design to brand development strategies.

Gjoko Muratovski is Director of The Myron E. Ullman, Jr. School of Design at the University of Cincinnati (USA) and Guest Professor at the College of Design & Innovation at Tongji University (China).

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Selasa, 25 Juli 2017

Download PDF Faster, Higher, Stronger: The New Science of Creating Superathletes, and How You Can Train Like Them, by Mark McClusky

Download PDF Faster, Higher, Stronger: The New Science of Creating Superathletes, and How You Can Train Like Them, by Mark McClusky

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Faster, Higher, Stronger: The New Science of Creating Superathletes, and How You Can Train Like Them, by Mark McClusky

Faster, Higher, Stronger: The New Science of Creating Superathletes, and How You Can Train Like Them, by Mark McClusky


Faster, Higher, Stronger: The New Science of Creating Superathletes, and How You Can Train Like Them, by Mark McClusky


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Faster, Higher, Stronger: The New Science of Creating Superathletes, and How You Can Train Like Them, by Mark McClusky

Review

“Faster, Higher, Stronger is one of the most lucid and entertaining books I've read about sports science and how it is making better, faster, stronger athletes. More important, though, Mark McClusky clearly explains why this science matters to the rest of us and how we can use it in our lives. A smart and important book.”—Gretchen Reynolds, author of The First 20 Minutes “Success in top-level sports is no longer just an athletic contest -- it’s a learning contest that takes place on the frontiers of science, technology, and the human body. If you’re interested in understanding and competing in this new world, you need to buy Mark McClusky’s smart, invigorating, and useful book, right now.”—Daniel Coyle, author of The Talent Code and The Secret Race “In my more than 20 years researching the field of health and fitness, few books have captured my attention like Mark McClusky's riveting investigation of the groundbreaking science fueling elite athletic performance. Faster, Higher, Stronger breaks the code and gives everyday readers a chance to steal the cutting-edge secrets of the pros.”—Dave Zinczenko, author of Eat This, Not That “Is fatigue mostly in your head? Can built-in talent take you to the Olympics in only four years? Will big data transform how we play basketball? Faster, Higher, Stronger is a brilliant, fun report on the science of hacking your performance.”—Clive Thompson, author of Smarter Than You Think “Mark McClusky has written an enlightening, intelligent, comprehensive look at the merging of sports and science. It’s truly fascinating stuff.”—Jeff Pearlman, bestselling author of Showtime “An engaging journey through the intersection of sports and science, Faster, Higher, Stronger is a must-read for armchair athletes, coaches, parents, and anyone who wants to understand human potential."—Chris Anderson, bestselling author of The Long Tail and Makers “Today, in sports, what you are is what you make yourself into. Innate athletic ability matters, but it’s taken to be the base from which you have to ascend. Training efforts that forty years ago would have seemed unimaginably sophisticated and obsessive are now what it takes to stay in the game. Athletes don’t merely work harder than they once did. As Mark McClusky documents in his fascinating new book, Faster, Higher, Stronger, they also work smarter, using science and technology to enhance the way they train and perform. It isn’t enough to eat right and put in the hours. “You need to have the best PhDs onboard as well,” McClusky says. This technological and analytical arms race is producing the best athletes in history.”—The New Yorker “McClusky’s eye-opening account of sports science shatters outmoded training myths and heralds a revolutionary new terrain, in which the combination of high-tech methods and scientific breakthroughs designed will give the sports fan something wondrous to watch.”—Publishers Weekly “In Faster, Higher, Stronger, journalist Mark McClusky takes us into the world of athletics, looking at what differentiates winners from losers in elite competitions, from the Olympics to Formula One auto racing. The focus on extremes of excellence and performance at the margins of human capability makes a great read. The casual sportsman is not forgotten, as McClusky touches back on his own golf game to help weekend athletes relate. Marginal gains, trainability, and best fit run through the book, which is filled with engaging stories of athletes reaching the podium or missing by a hair.”—Science “Speed-skating super-suits, motion-tracking cameras, the 10,000 hour rule—it's all covered in Mark McClusky's engrossing look into how athletes use science to avoid injury, train smarter, and shatter records.”—Mother Jones “McClusky states that “every great athlete is the product of the interaction between their genetics and their effort,” and he presents rigorous research with an accessible style relatable to both professional and lay readers alike. All of this trickles down to amateur athletics as well, and McClusky does a good job of relating cutting-edge science to people wanting to run their 5K a little faster or shave a few strokes off their golf handicap.”—Booklist “While most of the work is dedicated to advancements in sports science, McClusky saves the inevitable conversation of performance-enhancing drugs for the conclusion. He tries to discover the thin line between finding and utilizing scientific advantages and actual cheating. It's a difficult one to discover, but the book's overall strength is McClusky's willingness to engage those questions many sports fans have trouble navigating. This is a fascinating read about the creative—and sometimes bizarre—training techniques extreme athletes use. VERDICT: This brief but detailed tour of modern sports science will garner strong interest from athletes, sports fans, and even couch potatoes.”—Library Journal

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About the Author

A former Sports Illustrated editor, Mark McClusky has contributed to several bestselling books and is a contributor to Alinea, by Grant Achatz. He lives in Oakland, California.

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Product details

Paperback: 288 pages

Publisher: Plume; Reprint edition (September 22, 2015)

Language: English

ISBN-10: 9780147516473

ISBN-13: 978-0147516473

ASIN: 0147516471

Product Dimensions:

8 x 0.6 x 8 inches

Shipping Weight: 12.6 ounces (View shipping rates and policies)

Average Customer Review:

4.1 out of 5 stars

53 customer reviews

Amazon Best Sellers Rank:

#859,154 in Books (See Top 100 in Books)

McClusky’s book tells us how advances in sports science and technology are producing a new class of elite athlete. More usefully, it discusses which practices of high-level athletes can reasonably be emulated by amateurs. One may think that what’s good for the goose is good for the gander. In this case, not so much. If shaving a hundredth of a second off your time isn’t going to affect your life’s course, there are many activities of elite athletes that simply aren’t worth the cost (in whatever terms.) For example, the loss of friendships due to rampant flatulence resulting from consuming large quantities of baking soda isn’t worth it if you just want a little bit stronger Sunday cycling ride. (Baking soda [sodium bicarbonate] counteracts blood and muscle acidification during exercise and makes it possible to keep moving strongly when fatigued would normally degrade performance. Incidentally, this practice has been shown to be effective only for events that last between one and seven minutes.) On the other hand, some of the lessons of sports science are relatively low cost and high benefit, and might be just what one is looking for to improve one’s performance. (e.g. Replacing a pre-workout stretching routine with one of rolling out the muscles.)Faster, Higher, Stronger consists of twelve chapters, each addressing a different aspect of the application of science and technology to sport, including: training methods, genetics, nutrition, recruitment, practice, performance enhancing substances (legal and illegal), elevation training, and the limits of performance.One question that has always been of great interest is how much of a top athlete comes from his or her genes? In other words, can anyone can do it--given a willingness to work like a maniac of course. As with many other questions about heredity, it was once thought that there would be a precise answer to this question in the wake of the decoding of the human genome. However, the success of the human genome project showed only that the situation was vastly more complex than we’d imagined. It turns out that having certain genes isn’t the end of the story because there are many factors that influence which genes are expressed. Attempts have been made to put numbers to the influence of genetics. For example, one scientist is quoted as claiming that 50% of oxygen processing capability (i.e. VO2 max) is heritable. This translates to the fact that, while the average Joe has a reasonable chance of engaging in athletics at some level, only a 0.1 to 0.3 % can summit the pinnacle of elite level athletics.In many ways, science has encouraged coaches, trainers, and recruiters to think outside the box—and to look beyond the traditionally engrained approaches. One fascinating story was that of how the British national rowing team held tryouts based only on height, with experience with the sport being not required. They ended up with a champion rower who’d first entered a boat only four years before. This is part of the evidence that controverts the once popular 10,000 hour rule that was popularized by Malcolm Gladwell--though Anders Ericsson is more properly considered the father of the idea. It turns out that 10,000 hours of practice aren’t required for most activities if one goes about it right.McClusky spends a considerable amount of space on the questions of what athletes should and shouldn’t consume. In emulating elite athletes many amateurs are working at cross purposes. This is readily seen with the issue of sports drinks. If you’re guzzling down a Gatorade or snacking on Cliff Bars after your run, you may only be ensuring that you continue to gain weight despite working out. On the other hand, you may decide that chocolate milk or beet juice are good choices for you.I’d recommend this book for those interested in the heights of human performance.

So disclaimer first - I read The Sports Gene first, so my review of this book is somewhat clouded by that. I personally thought The Sports Gene was more informative and had more in depth information. There were times in Fast, Higher, Stronger that I felt that McClusky was just doing a 2-sentence summary of some study to prove his point, whereas in The Sports Gene, there was a much more in depth explanation of the science and more in depth anecdotes.That said, I did find this book enjoyable, and it's not all exactly the same material as The Sports Gene. I especially liked the chapters on nutrition and doping, which were quite informative. The book is well written and is a pleasant read, and if you read it first, I think it can complement any other reading you later do on sports science and genetics.

I'm not an athlete, but am a yoga teacher and interested in physical development, response to physical challenges, the impact of mental attitude, the arguments pro/con for performance enhancing drugs and practices, changes in human physical abilities over time, the ways in which physical efforts affect the mind, breathing practices, meditative states, and the limits of human capability. McClusky clearly did a lot of solid research, pulls in some major athletes for input, and is an excellent writer.

An eye opening look at the various areas of sports performance and how scientists are pushing the envelope to expand abilities in everything from recovery to talent selection.

Great primer on the space - prepare to learn and be entertained. Given the amount of money in sports now we should not be surprised at the level of professionalism and science. The best case study - the UK Olympic cycling team - who came out of nowhere to dominate.

A great followup to "The Sports Gene" this book dispels many of the myths that surround elite athletic performance, and gives the everyday athlete and coach solid advice on how to use sport science to improve their own performance.

very helpful book, especially how the elite sport science applies to everyday athletes.

An interesting exploration of some of the factors that affect athletic performance.

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